Why Go For A Web Agency In UK

Web-Awards

You might be one of the many people who are thinking that why do you need a web agency and what is it. A web agency is a company that helps other companies or businesses to make their impact on the internet to attract potential customers. If you want to establish a business in some time in your life, then a web agency is something that you will surely have to use. These agencies utilize many different skills and techniques in order to make a website “searchable” on the internet. Now you might still be thinking that why you need a web agency in UK and how does it help. Well here you will find the simplest answer to this query.

winchester-web-design-development-hampshire-london-apps-creative-001

Search Engine Optimization

When you are looking forward to start a business in this modern world, then you need to take help from a firm that specializes in media. Search Engine Optimization is one thing that is absolutely necessary, with the help of this process your website can be searched by people easily which will in turn help you get customers. One thing to be noted here is that Search Engine Optimization is not a onetime thing, instead it needs to be done repeatedly after some intervals.

Marketing

A web agency in the UK can help you with marketing, this is simply done by making your website more visible to average users. A proper and experienced web agency will use marketing techniques that will draw more attention to your website. Marketing is a very important aspect to cover when you are about to set up a company, if you want your business to flourish.

Web Design

Since you are doing your business online and have contacted a web agency, then you know that how important your website is. When it comes to web design, then it is best to hire an agency that focuses mainly on the website. This is because, even if you manage to lure some customers then they might leave your side if they find website less attractive and slow. Web design companies will make sure that your website is beautiful, attractive and responsive so that it can provide the best experience to the user.

Mobile-Apps-2

At the end of the day, the reason why you need a web agency in UK is to make your website visible to your customers. Every web agency that you hire will try to do the same thing, which is to draw more attention to your site so that you can get more visitors. There are people who end up concentrating on only one of these things and that is something that is wrong. If you come loose on even one of these things then that can affect the overall outcome in many ways. This is why you need to make sure that when you hire a web agency in UK, it should cover all these aspects in the best manner and should promise to provide a great results in the end.

Top Things to Consider When Creating Your E-Commerce Site

There are many people looking online to purchase goods and services.  There are men, woman, older people, younger people, kids and teenagers.  There are also many e-commerce websites looking to sell things to these potential customers.  It is imperative that you set up your site the best way possible to attract and keep customers.  There are many things to consider in designing your ecommerce site.  Today I will review some of the things you should definitely have as part of your home page on your e-commerce site.

ecommerce-site

  1. Make sure your home page and your shop is designed to SELL your products. You want it to look good and have a nice design, but you want customers to very easily be able to buy the products they are looking at.  You want easy buttons that are well placed and easy to use.
  2. Show why the customers should buy your products. Have customers easily be able to see categories to easily find the products they want.  Also make sure you have a good search function to help them find the right product easily.  Add in a section of New Arrivals and Sale items, so customers can go right there.  They want the best price so many people will check out sale items first!
  3. Have as much information as possible for customers to easily see – Make sure that all the details of an item are easily seen. Some sites have a little read more button that then pops up with all the details, dimensions etc.  Let customers easily see your delivery options, payment methods and return policies.  This should not be cumbersome for your customers.
  4. Make sure you have a catchy Logo that your customers will remember. This will let them remember your site more easily and build a brand recognition with your store online.
  5. Highlight your deals – Make sure that you highlight your deals and free shipping if you have it. As customers look over a website, many will look longer if you have free shipping, or special deals that catch your eye.  You need to catch their attention quickly.   You should definitely consider offering some type of deal whether  it’s free shipping or a percent off, or buy one get one free, make sure you advertise it on your site with a big banner that will quickly catch your customer’s eyes.   Having a large sign in the middle of the page saying 50% off or Free shipping, on orders over $50 will make customers pause and take a second look at your site and products.
  6. Highlight upcoming promotions and events – Use your home page to highlight your upcoming promotions or sales.  Make sure to put on your home page a section with new sales items and new arrivals.  This will help your customers that are returning easily see new items as well as new sale items.

ecommerce

  1. Place your branded products in the best position – If you have brand name products that customers are looking for (think- UnderArmour, Nike, Vineyard vines, Apple) make sure you place them in an easily Accessible spot that is eye catching. You should also have categories that customers can easily search for, for example, a shop by brands section, so they can easily click the drop down menu and pick the brand they’re looking for.   In addition, you want to have categories for sizes, colors etc.  If you can offer a filter option for customers that can be really helpful.

Keep an eye out for more posts on how to design your e-commerce site and agencies to help you get started!

United Kingdom Design Companies to Help You Build Your E-Commerce Website

If you are getting ready to launch your e-commerce site for your business you might be wondering how best to do this.  You want to make sure you have certain components, such as: easy navigation, clear buying and paying options, good search features etc (see my previous posts on these topics).  You also want to have a good eye catching design.  For some business owners the idea of designing their own e-commerce site is daunting.  They want to get it just right and might not have all the technical know how or design knowledge on how to make the best site.  For those business owners hiring a design company might be the way to go.  In this post I will highlight a couple of design companies that you might want to look into.

9986d2500fea1e8544bf1ae0027ecc5f

  • By Association Only

This agency is a certified Shopify expert and they design and develop visually appealing e-commerce websites on Shopify’s friendly platform.  The sites they build are bespoke and created specifically to your business requirements.  They create search engine optimized sites so you can get the best google results possible for your site.  They are a small agency that gives personal attention to their clients and what they want to achieve for their e-commerce site.  They are a full service agency, they can offer support in not only design but in marketing as well.  They offer support and will make sure your site is perfect when they are done.  They create secure payment gateways that use a 256 – bit SSL certificate so that your customers and you feel safe with your information and money.  The Shopify platform gives you the option of multiple payment options from PayPal to visa to Bitcoin.  Account creation helps bring customers back and by association only will give you that option as well as customers checking out as guests.  The site will load seamlessly on both mobile and desktops.

belle_digital_by_animefanbhargav-d9p0nd0

  • Belle Digital

This design company specializes in Fashion, home, lifestyle and nutrition sites.  They will create basic setup for sites  or bespoke store design and development for sites.  They can give monthly support as well as consulting for stores.  There goal is to give you a unique site that works for your business, they hope to help you grow and expand your business. They can set up a complete Shopify service site, the basic package starts at 895 pounds.  They can also help customize an existing theme if you have one already.  Belle Digital will help with your social media campaign.  They also offer assistance with online marketing to help boost your traffic and sales.  Utilizing the Shopify platform you with Belle Digital gives you an optimized search engine site as well as the ability to take payments of all types.  They offer a few different packages.  There is a pay as you go package that begins at 65 pounds.  You can get specific options you need such as design changes, theme changes, banner and imagery updates, graphics, email campaigns and application installation.  Depending on how many options you want will determine what the cost.  For 1500 pounds they offer the basic Shopify set up.  This gives you a choice of themes, home page, setup and design, Navigation set up, 6 information pages, 10 shipping rates set up and the first 10 products uploaded to. Your site.  They will also set up Shopify payment and PayPal set up as well as mailchimp and social media links.  For a customized Shopify store the cost is from 3000 pounds up.  This gives you a customized Shopify theme, custom page design, app installations, social media branding, custom features you want, product uploads, SEO redirects, google analytics as well as banners.   They key is to figure out your needs and what cost you are willing to pay.

Make sure take a look at my other posts highlighting some other web design agencies, so you can find the right one for your needs.

Business Expansion And Role Of Web Agency In UK

BI-Trining-Advanced-Individua-Post-LinkedIn-2

The concept of online marketing has gained a lot of attention in last two to three years and there is hardly any business entity around UK which doesn’t have online presence nowadays. In Fact it would not be wrong to say that online presence of a company is a major contributor to revenue generation which ultimately results in business expansion.

Having online presence increases the visibility of a company which actually creates awareness among the masses about the products and services that are being offered by the company. There are many companies out their which are solely dependent  on their online presence a common example of such companies are B2B portals who entertain the clients online and their major business expansion opportunities are also online.

student

Will a website work?

Merely having a website is no guarantee that your online presence is stable and you have made your contact with the online customers. If you want to enjoy high revenues and return of investments then for that you need to get the services of a web agency. If you are able to find a good web agency in UK then that can surely serve as a bonus for you. The competition in online marketing has increased dramatically and to beat this competition you need the services of a professional web agency. A good web agency will use several strategies and techniques through which your online presence becomes advanced and your revenue generation increases.

How Will the Business expand?

The online market is huge and there are a good chunk of people in this world who use internet for many purposes whether it be surfing, social media or other stuff people do use internet frequently. The world has become a global village now and due to the advancement of technology nowadays we have smart phones and other such gadgets from where one can easily access the internet.

ksutuscscience-377

If a company targets this huge database of online customers then the results can be very fruitful in the form of business expansion and more profits. Sadly the online marketing is not a blue ocean strategy anymore; rather there are many companies who are already targeting their potential customers online. In online world you need to beat your local competitors in UK and also those existing in other regions of the world.

A professional web Agency in UK can help you cater your online clients and will also help you in beating the competition through professional online strategies. These strategies include things like web designing, ecommerce solutions, search engine optimization and search engine marketing. Apart from these there are many other strategies and services also offered by web Agencies in UK.

Finding a web Agency would not be that difficult for you in a country like United Kingdom as there are many agencies already present in this part of the world. However it is always preferred that you should go for an agency which is reputed.

Top Media Agencies In The UK

chalk-homepage-design

Media and advertising agencies are something that have had a great impact on our lives, if you are a person who is running a business or wants to start one then for such a person media agencies become even more important. Finding a good agency in UK can become quite difficult and it is absolutely necessary for you to find the best one because if you hire the best agency then you will get the best service. Here you will find the top media and advertising agencies in the UK.

mac-desktop

1.    Abbot Mead Vickers BBDO

Abbot Mead Vickers BBDO or AMV BBDO for short is a well-established media agency in the UK, and it is certainly the biggest advertising agency. Abbot Mead Vickers is also the local outpost for BBDO as it holds the minority stake since 1991.

2.    McCann Erickson

McCann Erickson stands as one of the greatest UK media agency to date. The London office of McCann Erickson is the hub for Britain’s biggest regional advertising network that covers four cities in the United Kingdom as well as Ireland.

3.    Adam & Eve DDB

Adam & Eve DDB was created in the year 2012, therefore it is a rather new agency. This agency was formed a result of the merger of Adam & Eve and DDB. DDB was once a great agency but its results started to decline in the mid 2000’s which led to this merger.

4.    WCRS Engine Group

WCRS is one of the greatest media agency that you can find in the UK, until 2005 the company was owned by Arnold Worldwide Partners network but it was later that year when the management of WCRS bought their independence.

5.    Bartle BogleHegarty

Bartle BogleHegary or BBH for short is one of the United Kingdom’s most admired agency. BBH continues to be a famous media agency in the country and the world and they have a lot of success to prove that statement.

tss-1

6.    VCCP

VCCP is a full-service media agency that is based in London. The company also launched subsidiary offices in Europe and Australia. VCCP is a great agency that has accomplished many things in their respective fields.

7.    Leo Burnett London

Leo Burnett London is essentially a US media agency and is now one of the UK’s leading agencies. The company maintains a modest low profile and does its work in the best way possible. This agency has given great performance since 2007 onwards.

8.    Grey Group London

Grey London is one of Grey Global’s biggest outpost, the company is known to produce some of the greatest works in their field and that is what makes them one of the best media agencies in the United Kingdom.

These were some of the most popular media agencies in the United Kingdom. These agencies are perhaps the best you can get in the country and if you are looking forward to hire one then do not hesitate.

What to Look For in a Web Agency of UK

Ticketmaster-Festival2

The concept of digital marketing has gained a lot of ground in recent years and almost all the countries of the world are hit by this concept. The United Kingdom is no such exception and there are many web agencies operating in this region as well. These web agencies provide various digital services like search engine optimization, search engine marketing and web development as well.

The presence of so many web agencies in United Kingdom is no guarantee that all of these agencies are exceptional. Rather like any other entity a massive different in quality can be observed. If you are a person who is looking for a web agency in United Kingdom then there are some traits which you must keep in consideration while selecting the agency.

cd5f97afd814569559f273fc9ad5fb76

Traits to Look for in a Good Web Agency:

Some basic traits which you must look for while selecting a web agency are as follows

  1. The first thing which you should see while selecting the web agency is its reputation in the market. The best way through which you can check the reputation is client testimonials. In these testimonials you will find feedbacks given by various clients of the company. If the number of feedbacks in the testimonial is positive then in such a case it is understood that the web agency is performing well.
  2. The second thing which you should do while selecting the agency is that you should make a visit to the agency and see how they are dealing with you. Are they listening to your needs? And are they taking your business suggestions seriously? Of course a web agency will only perform well for you if it understands your nature of business.
  3. The third thing which you should check is that what particular services the agency is providing to you. You should check the features and benefits. However there are many web agencies out there who try to impress their clients by showing them a huge amount of services which they can offer. As an intelligent person you should not get carried away with this, rather you should see what particular services are useful to you and whether such services are provided by the web agency or not.

BudgetCases-1

4.  Before approving any web agency it is highly recommended that you should check whether the agency      is offering you a detailed proposal or not. Mere face to face meeting would not work. A web agency            should provide you a detailed proposal which should contain the agency’s understanding about your        requirements and should also explicitly state how the agency will achieve its defined targets.

5.  Before selecting the agency do check their website. It is always a good idea to check the website as it          will give you the insight about how professional the web agency is. An agency which claims to be                expert  in digital marketing must have a unique website too.

The above mentioned traits or criteria are very important while selecting a web agency. If you are investing a good amount of money in availing the services of a professional web agency then do so with utmost care. The above mentioned points will help you in selecting the agency which is both professional as well as experienced.

How Do Media Agencies In The UK Work?

planning

Media is by far the fastest way to communicate with the world. Paper media however, was also comparatively slow. On the other hand, electronic media is something that changed the world in many different ways and truly revolutionized it. Electronic media has become more of a necessity and need than luxury, it is used by many people for various purposes, but perhaps is mostly used by businessmen and business owners.

This is where the need for a proper media agency comes in, if you are the owner of a company or some other entity then you need a way to communicate and attract possible consumers. This is something that can be done in the perfect way by a media agency. If you are considering hiring a media agency then you need to know how they work and that is what you will find here.

about-tannwestlake-1500x800

Web Design

Since you are doing your business online and have contacted a web agency, then you know that how important your website is. When it comes to web design, then it is best to hire an agency that focuses mainly on the website. This is because, even if you manage to lure some customers then they might leave your side if they find website less attractive and slow. Web design companies will make sure that your website is beautiful, attractive and responsive so that it can provide the best experience to the user.

Marketing And SEO

A web agency in the UK can help you with marketing, this is simply done by making your website more visible to average users. A proper and experienced web agency will use marketing techniques that will draw more attention to your website. Marketing is a very important aspect to cover when you are about to set up a company, if you want your business to flourish.

parallax1

SEO or Search Engine optimization is another process that can be referred to as marketing. This is because with the help of Search Engine Optimization the same goals achieved. With the help of the Search Engine Optimization the media agency tries to make a specific website more visible so that more visitors can find it.

At the end of the day, the reason why you need a web agency in UK is to make your brand visible to your customers. Every web agency that you hire will try to do the same thing, which is to draw more attention to your brand so that you can get more visitors. There are people who end up concentrating on only one of these things and that is something that is wrong. If you come loose on even one of these things then that can affect the overall outcome in many ways. This is why you need to make sure that when you hire a web agency in UK, it should cover all these aspects in the best manner and should promise to provide a great result in the end.